Category — msn

I wrote this on my marketing blog and wanted to let people here know too!

Microsoft and Yahoo Search Agreement

Just so you know you read it here first Microsoft and Yahoo have combined to join forces on search, Microsoft (aka Bing) will power Yahoo search, while Yahoo will direct the premium ad sales relationship for both companies. While Google has trumped Pay Per Click, Yahoo dominated display advertising for the past decade at least, and earned quite a bit of money doing so.

What will this mean going forward is hard to say.

Will this effect organic search results on Google for your site?

Will this effect paid search going forward? Yes there is going to be change in paid search now and for a few decades or more to come. Anytime a large corporation can make more money by improving our search for information there will always be change.

If you consider things, search as it is, is no different than most products or services, things change, they always offer something “new”, when in reality it’s not really new…just a bit different.

Stay tuned!

Indeed stay tuned as it would seem there will be repercussions from this move to some degree. SEO is set to change once again!!